The Marketing major is specifically designed for students interested in social networking and collaboration skills. Students will develop a personal framework for ethical decision-making and will be prepared for careers in advertising, marketing, promotions, public relations, and sales management.

Program Overview

Philosophy of Business BADM 300
Principles of Marketing BADM 313
Corporate Finance BADM 314
Principles of Management BADM 331
Human Resources Management BADM 332
Business Communication BADM 336
Quantitative Methods BADM 345
Retail Management BADM 441
Advertising BADM 442
Marketing Research BADM 445
Strategic Marketing BADM 467
Global Marketing BADM 572
Consumer Behavior BADM 574

Click here for a complete list of course descriptions.

Contact Us

LFSB Undergraduate Programs
Somer Johnson
(910) 893 - 1380

PGA Golf Management
Matt Roberts
(910) 814 - 5702

LFSB Graduate Programs
(910) 814 - 4308


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